All Marketing & Growth courses

112 courses

Courses in this topic

Conversion Rate Optimization KPI Measurement — digital-human course

Conversion Rate Optimization KPI Measurement

Learn how to measure and interpret key conversion rate optimization KPIs to effectively analyze performance, identify improvement opportunities, and drive data-informed decisions.

ENPDFPPTX

15 slides·30 min

CRO Step-by-Step Review Checklist — digital-human course

CRO Step-by-Step Review Checklist

A step-by-step review of best practices for analyzing and improving website conversion rates, designed for marketers and web professionals seeking to optimize performance.

ENPDFPPTX

13 slides·26 min

Ecommerce Conversion Rate Optimization Strategies — digital-human course

Ecommerce Conversion Rate Optimization Strategies

Learn to plan and execute effective ecommerce conversion rate optimization strategies to boost sales and improve customer experience.

ENPDFPPTX

14 slides·28 min

Conversion Rate Optimization Process — digital-human course

Conversion Rate Optimization Process

This training guides marketers and analysts through the conversion rate optimization process, covering its key stages, team roles, and deliverables.

ENPDFPPTX

14 slides·28 min

Conversion Rate Optimization Examples — digital-human course

Conversion Rate Optimization Examples

Learn proven conversion rate optimization patterns, their strengths, and common pitfalls. Ideal for marketers and product teams seeking to improve website performance.

ENPDFPPTX

15 slides·30 min

Marketing Segmentation Fundamentals — digital-human course

Marketing Segmentation Fundamentals

Learn the core principles of market segmentation, including key criteria and methods to identify and target distinct customer groups effectively for marketing strategy.

ENPDFPPTX

14 slides·28 min

Audience Research to Content Topics Workflow — digital-human course

Audience Research to Content Topics Workflow

Learn a practical workflow to transform audience research into compelling content topics, ideal for content marketers seeking to improve strategy and relevance.

ENPPTX

14 slides·28 min

Audience Research Tool Selection and Workflow — digital-human course

Audience Research Tool Selection and Workflow

Learn to select and design workflows using audience research tools to optimize data-driven decision-making.

ENPDFPPTX

14 slides·28 min

Audience Research for Marketers — digital-human course

Audience Research for Marketers

Learn to identify and analyze target audiences to create more effective marketing campaigns.

ENPDFPPTX

13 slides·26 min

Customer Journey Mapping Basics — digital-human course

Customer Journey Mapping Basics

This training introduces customer journey mapping, helping learners visualize and improve customer experiences to drive engagement and loyalty.

ENPPTX

16 slides·32 min

Targeted Marketing Messages — digital-human course

Targeted Marketing Messages

Learn to tailor marketing messages for diverse audiences by understanding demographics, psychographics, and communication channels to drive engagement.

ENPDFPPTX

14 slides·28 min

Audience for a Research Paper: Purpose and Examples — digital-human course

Audience for a Research Paper: Purpose and Examples

This training explains how to identify and address the audience for a research paper, helping writers understand audience concepts, purpose, and examples to communicate effectively.

ENPDFPPTX

14 slides·28 min

Distributing Research to a Global Audience — digital-human course

Distributing Research to a Global Audience

This training teaches researchers a practical workflow for distributing research findings to a global audience, covering the key steps and methods for effective international outreach.

ENPDFPPTX

14 slides·28 min

Audience Research in Media: Concepts & Purpose — digital-human course

Audience Research in Media: Concepts & Purpose

This training introduces media professionals to audience research concepts, purposes, and practical examples, building skills to understand and apply audience insights effectively.

ENPDFPPTX

13 slides·26 min

Audience Research: Patterns, Strengths, and Pitfalls — digital-human course

Audience Research: Patterns, Strengths, and Pitfalls

This training explores audience research examples to help learners identify patterns, evaluate strengths, and avoid common pitfalls in research design and analysis.

ENPDFPPTX

14 slides·28 min

B2B Audience Research Workflow — digital-human course

B2B Audience Research Workflow

Learn a practical workflow to research B2B audiences and gain the insights needed to build effective, targeted marketing strategies.

EN

14 slides·28 min

All Marketing & Growth courses