All Marketing & Growth courses
74 courses
Courses in this topic

SEO Mistakes Avoidance Guide
Learn how to identify and fix common SEO mistakes to improve website rankings, avoid penalties, and drive more organic traffic. Ideal for marketers, webmasters, and business owners.
14 slides·28 min

SEO Strategy: Goals, Choices, Tradeoffs
This training teaches SEO professionals how to define strategic goals, make informed choices, and navigate tradeoffs to build effective, results-driven SEO strategies.
14 slides·28 min

Ethics and Responsible SEO Practices
This training explains ethical and responsible SEO practices, helping marketers and content professionals apply transparent, sustainable strategies that avoid deceptive tactics.
13 slides·26 min

SEO Tools: Selection and Workflow Design
This training helps marketers and content specialists select SEO tools and design efficient workflows to improve search visibility and productivity.
14 slides·28 min

Email Marketing Fundamentals
Learn the fundamentals of email marketing, including building subscriber lists, crafting effective campaigns, and analyzing performance to drive engagement.
11 slides·22 min

Mailchimp Email Marketing Workflow
Learn to build effective email marketing campaigns using Mailchimp's practical workflow, from audience setup to analytics tracking. Ideal for beginners and small business owners.
14 slides·28 min

Shopify Email Marketing Setup Workflow
Learn a practical workflow to set up effective email marketing on Shopify, designed for store owners seeking to build customer engagement and drive sales.
14 slides·28 min

Email Marketing Metrics: Measurement & Interpretation
Learn to measure and interpret key email marketing metrics, including open rates, click-through rates, and conversions, to optimize campaign performance for marketers and analysts.
14 slides·28 min

Email Marketing Strategy: Goals & Tradeoffs
Learn to craft a strategic email marketing plan by defining clear goals, making informed choices, and evaluating key tradeoffs for measurable success.
14 slides·28 min

Email Marketing Platform Selection & Architecture
This training guides marketers and product owners through choosing and architecting an email marketing platform, covering key selection criteria and tradeoffs.
14 slides·28 min

Email Marketing for Sales Workflow
Learn a practical email marketing workflow to drive sales, ideal for marketers and sales professionals seeking actionable strategies.
14 slides·28 min

Social Media Marketing Fundamentals
Learn the core strategies of social media marketing, including platform selection, content planning, and audience engagement, to build effective campaigns for your business.
14 slides·28 min

Social Media Marketing Analytics: Tool Selection & Workflow
Learn to select and design workflows for social media marketing analytics tools to measure performance effectively.
14 slides·28 min

Social Media Post Design Workflow
Learn a practical workflow for designing effective social media posts, covering planning, creation, and optimization for engaging visual content.
14 slides·28 min

Social Media Marketing Plan Execution
Develop a strategic social media marketing plan from goal setting through content creation and performance measurement for professionals seeking a practical, step-by-step approach.
14 slides·28 min

Social Media Marketing Strategy: Goals and Tradeoffs
Learn to build a social media marketing strategy by defining goals, making strategic choices, and managing tradeoffs for measurable success.
14 slides·28 min

Social Media Marketer Role Overview
This training explains the role, responsibilities, and daily tasks of a social media marketer for aspiring marketers and professionals exploring this career path.
14 slides·28 min

Building a Social Media Marketing Team
This workflow helps marketing managers and team leads build and structure an effective social media marketing team, covering roles, hiring, and collaboration practices.
14 slides·28 min

Brand Positioning Fundamentals
Learn how to define and differentiate your brand in the market. This training helps marketers and business owners build a clear, compelling brand position.
14 slides·28 min

Brand Strategy Framework Essentials
Learn the core components of a brand strategy framework and how to apply them to build cohesive, market-ready brands.
14 slides·28 min

Brand Strategy Fundamentals
A foundational course on brand strategy, teaching learners why it matters and how to apply strategic thinking to build a compelling brand.
14 slides·28 min

Brand Strategy Development Workflow
Learn a practical workflow for developing an effective brand strategy, ideal for marketers and business leaders seeking to define brand positioning, messaging, and differentiation.
14 slides·28 min

B2B Brand Strategy: Goals, Choices, Tradeoffs
Learn to craft effective B2B brand strategies by defining clear goals, making strategic choices, and navigating tradeoffs for measurable impact.
14 slides·28 min

Brand Awareness Strategy: Goals and Tradeoffs
Learn to set measurable brand awareness goals, evaluate strategic choices, and understand tradeoffs to build an effective brand awareness campaign.
14 slides·28 min